Partymart Montreal, Quebec

The goal at PartyMart.Com was to provide the customer with the tools necessary to throw a great party.
They make every effort to ensure that your party planning experience is every bit as fun and exciting as it is meant to be.
We were asked to develop the brand right from the start and this is one of our favourite Brand Identities.

The Project

We developed and re-developed the website for PartyMart on three occasions and also built over 20 micro sites and their PartyMart Promotions website while maintaining a consistent branding feel.

  • Create their original website design
  • Create a series of Micro Sites
  • Create PartyMart Promotions website
  • Front-end development with HTML5
  • Create a 3 year series of monthly e-newsletters
  • Search engine optimization

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We had a ball for five years creating E-newsletters for Partymart.

From Iron Man to Dr. Seuss, Raggedy-Ann to SpongeBob SquarePants, our monthly e-newsletters set an industry standard for both originality and quality of mages and really helped Partymart make a name for itself within a few short years.

Take a look through our work for 12 of our favourite examples.

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Creating a Brand Identity

Branding is the process of creating a connection with consumers, so that when they have a need, they think of your brand to satisfy that need.

It is something that triggers associations in our minds. Branding is about creating an identity. It’s what sets one company or destination apart from another. In short, it tells us what we can expect from that company. It’s about the perception people have of the company or destination.

The Partymart Brand is playful and clean and reflects the core mission of the company exceptionally well.

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The Solution & Result

We were asked to help develop an identity for PartyMart and responded by creating what may be the best logo we have ever developed, which was then applied to their website and entire identity, helping PartyMart achieve significant market penetration and brand recognition.

Client Review

Steve is without a doubt the most enjoyable person to work with on a project. He views ideas from angles most people wouldn’t even know are there. He is hard working and reliable. Given the industry that I work in, most of the projects I encounter are very time sensitive. Steve has always been able to take on the responsibility and deliver on time. When it comes to graphic design and overall website management, Steve is second to none.

-Jarred Brown Partymart Managing Partner.

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